Professional Development: Expanding Your Social Network

If you recall your high school science classes, the Big Bang Theory purports to describe the universe as hot, dense and rapidly expanding. I cannot think of a better analogy to describe the universe called social media. For space cadets who want to conquer the universe of social networking and harness its energy for their use, the hurdles can be daunting. Social media provides an excellent resource to enhance your firm's reputation, provides management with useful information to improve the business and also provides many personal career enhancements to individuals. The questions for those who want to explore and conquer the expanding universe of social media are where to begin and how to be productive in doing so.