When Clicks Don't Count

There's a lot of allure when it comes to viral content. The thought of law firm marketing whizzing through the Web, without cost to the firms, is enough to make a person cry. But the attempt to make something go viral can actually backfire.

2 minute read November 01, 2014 at 01:30 PM
By
Marlisse Silver Sweeney
When Clicks Don't Count

There's a lot of allure when it comes to viral content. The thought of law firm marketing whizzing through the Web, without cost to the firms, is enough to make a person cry.

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