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<b><i>Sales Speak:</i></b> Redefining Sales

By Jim Durham
June 02, 2015

Over 30 years ago, Bill Flannery introduced the legal world to the concept of “large account management.” Three decades later, the concept finally seems to be taking hold in law firms. Much of the credit should go to the law firm leaders who have recognized the value of organizing lawyers ' and firm success ' around clients. They know that managing key client relationships professionally leads to improved client service, client retention, revenue growth and better referrals.

What Is Large Account Management?

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