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<b><i>Sales Speak:</i></b> There Are Sales, and Then There Are<b><i> Award-Winning</i></b> Sales
How are the best of the best impacting revenue in their firms?
This year, a new award category launched in our industry: A Sales Category. That's right. The Legal Sales and Service Organization set out to salute the cutting-edge work of individuals and/or teams in law firms playing critical roles in the ongoing financial health of many law firms: 1) retaining an “in jeopardy” client; 2) launching a successful client-facing program (client interviews; client teams, service excellence, or similar client-facing initiative or culture-changing strategy); or 3) developing a substantive new client relationship from contact with the prospect through client acquisition.
The award winner, Ashley of McKenna Long, along with her department members and attorneys at the firm, developed and implemented a firm-wide client-facing program that was second to none.
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