Call 855-808-4530 or email [email protected] to receive your discount on a new subscription.
Depending on who you ask, your prospective clients are between 50%-90% through their buying process before even contacting you. Consider that for a minute, especially focusing on how powerful recommendations are in the legal profession.
They've searched on Google for the type of law you practice, and/or maybe even the answer to a specific situation. They've asked their friends and colleagues for references. They've read industry content online to become more educated about the problem they are facing. They've narrowed down the list of potential firms/lawyers to contact based on a variety of factors, such as: 1) Personal recommendations; 2) Online reviews (both positive and negative); 3) Earned media; 4) How closely those firms are associated with the educational information they read; and 5) Which firm websites were easiest to navigate and felt the most reassuring
Oh, and there's more. Let's assume that, for your target client profile, research shows that they are typically 65% of the way through the decision-making process by the time they contact you. Your marketing still has to account for the remaining 35% as the leads are nurtured and ultimately closed. That burden falls on the shoulders of your firm's staff, who need to be up to speed on what type of experience and trust you created for the first 65%, or the client will receive mixed signals and decide to look at the next name on their short list.
ENJOY UNLIMITED ACCESS TO THE SINGLE SOURCE OF OBJECTIVE LEGAL ANALYSIS, PRACTICAL INSIGHTS, AND NEWS IN ENTERTAINMENT LAW.
Already a have an account? Sign In Now Log In Now
For enterprise-wide or corporate acess, please contact Customer Service at [email protected] or 877-256-2473
This article highlights how copyright law in the United Kingdom differs from U.S. copyright law, and points out differences that may be crucial to entertainment and media businesses familiar with U.S law that are interested in operating in the United Kingdom or under UK law. The article also briefly addresses contrasts in UK and U.S. trademark law.
The Article 8 opt-in election adds an additional layer of complexity to the already labyrinthine rules governing perfection of security interests under the UCC. A lender that is unaware of the nuances created by the opt in (may find its security interest vulnerable to being primed by another party that has taken steps to perfect in a superior manner under the circumstances.
With each successive large-scale cyber attack, it is slowly becoming clear that ransomware attacks are targeting the critical infrastructure of the most powerful country on the planet. Understanding the strategy, and tactics of our opponents, as well as the strategy and the tactics we implement as a response are vital to victory.
Possession of real property is a matter of physical fact. Having the right or legal entitlement to possession is not "possession," possession is "the fact of having or holding property in one's power." That power means having physical dominion and control over the property.
In 1987, a unanimous Court of Appeals reaffirmed the vitality of the "stranger to the deed" rule, which holds that if a grantor executes a deed to a grantee purporting to create an easement in a third party, the easement is invalid. Daniello v. Wagner, decided by the Second Department on November 29th, makes it clear that not all grantors (or their lawyers) have received the Court of Appeals' message, suggesting that the rule needs re-examination.