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A recent article published by Law.com on June 6, 2024, "This Is Your Time': AI Gives In-House Counsel Unprecedented Leverage," covered the keynote panel of corporate counsel at the Legal Innovators' conference. In the discussion, speakers listed several ways that in-house counsel are leveraging AI-tools for research, contract review, building chatbots for to respond to FAQs, and overall maximizing time spent by lawyers and paralegals on other important tasks.
They are also taking a hard look at how outside law firms are leveraging AI in compliance with new State Bar Opinions that remind attorneys of their ethical duties to learn about and use technology, i.e., generative AI, to perform client work in an efficient, secure and confidential manner. Several panelists commented that they will be reducing the amount of work sent to outside counsel based on what they can do in-house with AI and how law firms are using AI tools.
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When we consider how the use of AI affects legal PR and communications, we have to look at it as an industrywide global phenomenon. A recent online conference provided an overview of the latest AI trends in public relations, and specifically, the impact of AI on communications. Here are some of the key points and takeaways from several of the speakers, who provided current best practices, tips, concerns and case studies.