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As law firms face the exodus of its Black women attorneys in unprecedented numbers, leadership of large law firms are faced with the challenge of reversing the trend and repairing the damage.
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It is no surprise that technology vendors are starting to develop software that crunches a variety of statistics in order to spit out metrics that law firm marketers can use to benchmark their success.
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In 2008 we began actively looking for a new system that would allow our lawyers and staff to easily enter all of the required pieces of information about potential new clients. We wanted a system that could create a central repository for that information and integrate seamlessly with our financial and document management systems. CorpIntake has helped us to dramatically cut down the amount of time it takes to open new matters, comply with regulations and keep all of our information in a central location.
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Moore's Law revealed the fundamental question we all ask when faced with a new technology: should I <i>purchase</i> that device? The fact is, we don't know. The period of exponential improvement which we are all now familiar with has shown time and again that there will be some breakthrough in technology over the next several months that delivers a product to me that is better, cheaper and faster.
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You have likely read stories of employees being fired for poorly thought-out Facebook posts or controversial Tweets. Depending on your point of view, you may be sympathetic to the employer's desire to avoid being associated with offensive or controversial statements made by an opinionated worker ' or you may be appalled that an employer would concern itself with an employee's use of social media.
I have coined the phrase that the only secret sauce to marketing success is the 'consistent, persistent massive amounts of energy over a prolonged period of time.' That's it, but THAT'S ENOUGH.
Using any or all of these tactics will provide the client with more reasons to hire you while showing your interest and commitment to their company.
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Explaining how women in law firms can forge on to meet their professional goals.
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While law firms are increasingly modeling their business practices after their clients', one they have not been interested in mimicking is the accrual method of accounting. But it may be coming.
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A look at "personal gamification" ' how you can create stronger personal motivation and resiliency by drawing on some basic game principles.