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Social Media Scene: Permission to Post
Like many businesspeople, it didn't take me long to see the value in posting on social media. You and I know our potential clients will look for us on social media before making a phone call or stopping by our offices. What better way is there to stay top of mind with your target audience than to go where they're already paying attention and participate in the conversation?
But still, so many firms play it safe. They'd rather leave their social media profiles blank than post something that could harm the firm's reputation. Noting the potential negative impact of improperly used social media accounts — just look at the reaction to many of President Trump's tweets — firms forbid their staff from posting anything work-related on social media.
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Bit Parts
Summary Judgment Denied Defendant in Declaratory Action by Producer of To Kill a Mockingbird Broadway Play Seeking Amateur Theatrical Rights
How AI Has Affected PR
When we consider how the use of AI affects legal PR and communications, we have to look at it as an industrywide global phenomenon. A recent online conference provided an overview of the latest AI trends in public relations, and specifically, the impact of AI on communications. Here are some of the key points and takeaways from several of the speakers, who provided current best practices, tips, concerns and case studies.