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Professional Development: The Quest for Work-Life Balance

By Jennifer Bettencourt
February 01, 2018

More than ever before, law firms are recognizing the importance of work-life balance for their employees, offering benefits such as flexible work schedules and working remotely. The acknowledgement itself is important, but unfortunately, it does not guarantee the balance we hope to achieve, especially for younger marketing and business development professionals looking to advance in their careers. We work off-hour events. We support clients and colleagues across time zones. We must be responsive to new business opportunities that come with much urgency and without warning.

While this challenges the ability to maintain balance, it is possible to do so when you identify what work-life balance personally means to you, accept personal responsibility for making it happen and design your days to achieve maximum productivity.

Work-life balance looks different for each person, but what is true for everyone is that we all have the same amount of time in a day, and have basic needs that maintain our mental and physical health. We may not have control over how we spend all our time, but we can leverage the time we can control. When we feel out of control, frustrated or overwhelmed, these are warning signs that we are not in balance and possibly headed for burnout. This is the time to step back and evaluate your professional and personal priorities.

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