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10 Legal PR Predictions for 2023
After an unpredictable 2021 and a much-talked-about recession in 2022 into 2023, PR pros have had quite rocky few years. As we come into the holiday season, PR professionals will have to adapt and pivot with all the variables to think about ways to satisfy 2023 PR trends and get their client in the spotlight. Combining this with the persistence of remote work schedules, it's clear that 2023 will already be a year to remember.
So, another holiday season is upon us, bringing the year to a close. Let's take a look at some PR predictions for 2023. These predictions are good discussion points within your department regarding how they may impact your lawyers and firm, what issues may affect your press coverage, and how you will use your resources in the coming year.
1. Breaking Through the Noise
Over the past few years, the daily news generated has increased tremendously. There is hardly a day that goes by when there is not a new major breaking news story that all major outlets are covering. Firms are more than ever cranking out content, sending press releases and hosting events and webinars.
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