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Mastering Collaboration: Enhance Productivity With Your Outside Marketing Agency
For law firms seeking to thrive in today's competitive landscape, partnering with a specialized marketing and PR agency is a strategic imperative. Agencies possess a deep understanding of the intricate balance between legal expertise and effective brand communication.
From thought leadership campaigns that position legal professionals as industry authorities to adeptly managing a firm's reputation and navigating the nuances of attorney advertising compliance, agencies offer a tailored approach that aligns with a law firm's unique identity and objectives. Ultimately, the partnership empowers law firms to amplify their reach, establish credibility, and attract a diverse clientele in an ever-evolving legal marketplace.
While most law firms understand the importance of marketing and PR, they may choose to partner with a marketing and/or PR agency for different reasons. For small to mid-size firms, an agency can provide senior-level service across various marketing verticals, effectively acting as the firm's in-house marketing team at a lower cost compared to an in-house team.
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Strategy vs. Tactics: Two Sides of a Difficult Coin
With each successive large-scale cyber attack, it is slowly becoming clear that ransomware attacks are targeting the critical infrastructure of the most powerful country on the planet. Understanding the strategy, and tactics of our opponents, as well as the strategy and the tactics we implement as a response are vital to victory.
'Huguenot LLC v. Megalith Capital Group Fund I, L.P.': A Tutorial On Contract Liability for Real Estate Purchasers
In June 2024, the First Department decided Huguenot LLC v. Megalith Capital Group Fund I, L.P., which resolved a question of liability for a group of condominium apartment buyers and in so doing, touched on a wide range of issues about how contracts can obligate purchasers of real property.
CoStar Wins Injunction for Breach-of-Contract Damages In CRE Database Access Lawsuit
Latham & Watkins helped the largest U.S. commercial real estate research company prevail in a breach-of-contract dispute in District of Columbia federal court.
The Article 8 Opt In
The Article 8 opt-in election adds an additional layer of complexity to the already labyrinthine rules governing perfection of security interests under the UCC. A lender that is unaware of the nuances created by the opt in (may find its security interest vulnerable to being primed by another party that has taken steps to perfect in a superior manner under the circumstances.