Law.com Subscribers SAVE 30%
Call 855-808-4530 or email [email protected] to receive your discount on a new subscription.
Maximizing Marketing ROI Requires Data-Driven Approach
In today's competitive legal market, understanding the return on investment (ROI) from marketing efforts is no longer a luxury for law firms, but a necessity. One that can mean the difference between maintaining a competitive edge or losing ground to competitors. Maximizing your marketing ROI requires a data-driven approach that provides quantifiable insights into which marketing channels are producing more of your best clients, and which ones are not.
Tracking the results of your marketing campaigns is only becoming increasingly important for law firms looking to grow in a digital landscape that is rapidly evolving, not even yearly anymore, but quarterly and even weekly it seems at times.
|The Power of Conversion Tracking
For firms of all sizes, implementing conversion tracking and tying these conversions back to their source marketing channels is foundational to optimizing marketing spend. This data empowers firms to make informed decisions about where to allocate resources, double down on high-performing channels, and eliminate wasteful spending.
This premium content is locked for Entertainment Law & Finance subscribers only
ENJOY UNLIMITED ACCESS TO THE SINGLE SOURCE OF OBJECTIVE LEGAL ANALYSIS, PRACTICAL INSIGHTS, AND NEWS IN ENTERTAINMENT LAW.
- Stay current on the latest information, rulings, regulations, and trends
- Includes practical, must-have information on copyrights, royalties, AI, and more
- Tap into expert guidance from top entertainment lawyers and experts
Already a have an account? Sign In Now Log In Now
For enterprise-wide or corporate acess, please contact Customer Service at [email protected] or 877-256-2473
'Huguenot LLC v. Megalith Capital Group Fund I, L.P.': A Tutorial On Contract Liability for Real Estate Purchasers
In June 2024, the First Department decided Huguenot LLC v. Megalith Capital Group Fund I, L.P., which resolved a question of liability for a group of condominium apartment buyers and in so doing, touched on a wide range of issues about how contracts can obligate purchasers of real property.
Strategy vs. Tactics: Two Sides of a Difficult Coin
With each successive large-scale cyber attack, it is slowly becoming clear that ransomware attacks are targeting the critical infrastructure of the most powerful country on the planet. Understanding the strategy, and tactics of our opponents, as well as the strategy and the tactics we implement as a response are vital to victory.
CoStar Wins Injunction for Breach-of-Contract Damages In CRE Database Access Lawsuit
Latham & Watkins helped the largest U.S. commercial real estate research company prevail in a breach-of-contract dispute in District of Columbia federal court.
The Article 8 Opt In
The Article 8 opt-in election adds an additional layer of complexity to the already labyrinthine rules governing perfection of security interests under the UCC. A lender that is unaware of the nuances created by the opt in (may find its security interest vulnerable to being primed by another party that has taken steps to perfect in a superior manner under the circumstances.