Account

Sign in to access your account and subscription

Law Firm Marketing and Business Development

  • News publications want to report verdicts and judgments the day they are handed down. Waiting to contact the media until after your case is decided means you've missed numerous opportunities to publicize your great work.

    January 01, 2024Brenda McGann and Denise Nix
  • On Nov. 10, 2023, Abry Partners, a leading North American middle market private equity firm, announced that it had acquired Chambers & Partners for $449 million from Inflexion, the UK private equity firm that purchased Chambers in 2018. What will this mean?

    January 01, 2024Linda Hazelton
  • It's a new year and as always, the prognosticators are prognosticating, and the forecasters are forecasting. And the predictions for 2024 are all over the place.

    January 01, 2024Meg Pritchard
  • Should your firm buy into a platform and capitalize on those efficiencies and integrations, or should you go "best of breed," seeking out the best solutions for each business problem your firm is trying to solve with technology and create integrations where needed? Here are some thoughts on the platform versus best of breed paths when it comes to experience management.

    December 01, 2023Jason Noble
  • Marketing and business development for law firms increasingly complex. As competition intensifies, RFPs and marketing output rise, and maintaining brand consistency across changing markets, regions and diverse work settings becomes a critical concern. It's time to think big.

    December 01, 2023Joel Wirchin
  • Business development is, first and foremost, about people and your relationships with these people. While marketing and visibility activities (speaking, writing, etc.) are critical, it's the people who ultimately make the hiring decisions. As a lawyer, while time is rarely on your side, developing your Nurture System will help you strengthen and deepen your important relationships in ways that are sustainable and effective.

    December 01, 2023Yuliya LaRoe