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If 2020 Is a Wash, Make 2021 Better By Setting a Marketing Strategy

By Amanda Sexton
November 01, 2020

It's the refrain we've all been singing for the last seven months. The year 2020 is a wash — let's just fast-forward to 2021.

There's a lot to talk about regarding public health, equity, economics and politics right now, but here are hard facts: no magical thinking is going to speed up the calendar, and no magical thinking is going to automatically make 2021 better.

We've got to put in the legwork to make it a better year.

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