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Providing Superior Value to Clients In a Rocky Economic Climate
Imagine for a moment that a friend invites you on a rigorous biking trip. Your friend assures you that the trip will start out nice and easy, that you'll be riding on flat, smooth pavement. However, as the trip progresses, you are also expected to pass through mountains, forest and desert. You will encounter a wide variety of terrains, ranging from gravel and rock to sand and soil.
There's just one problem — you need to buy a bike. You are subsequently given the choice between purchasing either a road bike or a mountain bike. Which do you choose?
On the one hand, road bikes ride very well on flat pavement since this is what they are designed to do. But while a road bike might get you through the first part of your trip without any issues, this type of bike performs poorly in rougher environments. However, the road bike lacks versatility, is high maintenance, and is temperamental due to several of its structural features. Moreover, a decent road bike will cost you at least $1,000, with upper-tier models setting you back anywhere from $3,000 to $8,000.
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