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Understanding Your Clients' Changing Needs In a Post-Pandemic Legal Market Image

Understanding Your Clients' Changing Needs In a Post-Pandemic Legal Market

Marci Krufka Taylor

If it was challenging to get facetime with clients pre-pandemic, that challenge has only multiplied in the post-pandemic world. As firms look for creative ways to reconnect with clients, client interviews and surveys have become more important than ever for ensuring client satisfaction, loyalty and profitability.

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Stakeholders: How to See Things from the Client's Perspective Image

Stakeholders: How to See Things from the Client's Perspective

Catherine Alman MacDonagh

Without hearing the Voice of the Customer (or Client), we risk missing the mark in our strategy, messaging and positioning, as well as delivery of work, product and service, operations, technology, staffing and so forth — in short, we potentially miss on everything.

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Voice of the Client: Stakeholders: How to Hear the Voices of the Clients and See Things from their Perspective Image

Voice of the Client: Stakeholders: How to Hear the Voices of the Clients and See Things from their Perspective

Catherine Alman MacDonagh

Without the Voice of the Customer (or Client), we risk missing the mark in our strategy, messaging, and positioning, as well as delivery of work, product and service, operations, technology, staffing, and so forth — in short, we potentially miss on everything.

Features

Beyond Se Habla Español: Changing How Attorneys Market to the Growing Hispanic Population Image

Beyond Se Habla Español: Changing How Attorneys Market to the Growing Hispanic Population

Natalie Fragkouli & Liel Levy

Law firms frequently lack the appropriate marketing strategies to engage the growing U.S. Hispanic population. The lack of a cohesive strategy poses a risk to a law firm's current and future growth potential. This article explores practical insights for law firms that want to serve this rapidly expanding market.

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Closing the Information Security and Governance Gaps In the New Operational Model Image

Closing the Information Security and Governance Gaps In the New Operational Model

Kyle Reese & Nathan Curtis

In 2020, information governance may have been sacrificed in the face of an urgent, global crisis. As understandable as that is, it's time now to step back and assess best practices for the new operational model that is here to stay.

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Ramped Up Internal Technology Is a Win-Win for Law Firms and Their Clients Image

Ramped Up Internal Technology Is a Win-Win for Law Firms and Their Clients

Brandie Knox

This article identifies why investing in digital tools and applications is more important today than ever and provides examples and potential questions law firms should contemplate.

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Preserving the Privilege In the Corporate Setting Image

Preserving the Privilege In the Corporate Setting

Jonathan S. Feld & Kevin Connor

Assessing the risks and liabilities of a potential transaction requires frank and open communication between the parties, including legal counsel. Understanding the scope and limitations of this privilege in transactional settings and who "holds" it is vital to its preservation.

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Hindsights, Insights and Foresights: Producing Content That Clients Value Image

Hindsights, Insights and Foresights: Producing Content That Clients Value

Eric Dewey

This article describes a model to help your lawyers evaluate the relative value of the information they are sending to their clients and help you communicate the importance of delivering value in their written communications to clients.

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Maintaining Attorney-Client Privilege and Work Product Protections over Forensic Reports in Light of 'Wengui v. Clark Hill' Image

Maintaining Attorney-Client Privilege and Work Product Protections over Forensic Reports in Light of 'Wengui v. Clark Hill'

Kim Peretti, Jon Knight, & Emily Poole

The Clark Hill opinion is notable because not only does it follow a string of recent opinions that have found data breach forensic reports not to be entitled to work product protection, it also goes one step further to find that a data breach forensic report is not protected by attorney-client privilege.

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How Do Business Development Efforts In High-Performing Law Firms Differ? Image

How Do Business Development Efforts In High-Performing Law Firms Differ?

Meghan Frank

As firms and their clients continue to navigate ongoing business challenges in 2021, BD and marketing professionals first need to understand how mature their efforts are in specific areas. Then, they can look at what the successful firms are doing differently, so they can position themselves to join those ranks.

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