Features
Hallmarks of Highly Successful Coaching Programs
How well does your attorney coaching program stack up? Here are six pillars to self-assess whether your informal or formal business development coaching and training programs are working.
Features
Reframing 101: How to Use 'Yes' and 'No' for Negotiation Breakthroughs
When you're negotiating, being able to reframe — to change your perspective and approach an issue through a new lens — is critical to getting your needs and wants met.
Features
Rebranding Your Law Firm? Read This First
If your firm is making substantive changes, a rebrand helps to communicate that internally and externally.
Features
Thinking About PR In Law Firm Responses to the War In Ukraine
The Russian invasion of Ukraine and the ongoing war bring up an interesting conundrum for law firms with business ties to Russia. It also sheds new light on the pattern of law firms (and other corporations) speaking out about social causes and events with significant societal implications. A law firm's actions can have PR implications, particularly when it comes to what is or is not communicated to stakeholders and the media.
Features
It's Time for Post-Pandemic Law Firm Retreats
After two years of cancelled, postponed or virtualized versions, in-person retreats are finally back. It's time to refresh ourselves on why and how to run a safe and healthy in-person retreat.
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Avoid These 7 Mistakes to Not Seem 'Salesy'
It doesn't take much to be perceived as 'salesy.' A poorly-timed question, over-confidence, or a little too much enthusiasm can sour your prospect on you. Being perceived as salesy can create obstacles to winning the engagement. Fortunately, it's easy to avoid being salesy. Simply, avoid creating sales pressure.
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Racial Equity Audits Create Accountability for DEI Programs
As intolerance for inequities in policing and the workplace grew, corporations across the nation pledged their commitment to transform their hiring, promotion, and retention practices to foster inclusion for personnel at all levels. Whether organizations have made good on these commitments is an open question. Racial Equity Audits have emerged as a promising method for answering that question and addressing identified shortcomings.
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Why Hire a Fractional CMO?
A fractional CMO is an outsourced marketing executive that can perform all the functions of a chief marketing officer, including strategy, planning and implementation, without a company having to commit to a long-term, full-time salary.
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Use Marketing and Biz Dev Content for Cross-Selling Success
If you're unsure about how to get your cross-selling efforts going, marketing and business development content, in all of its forms, is your secret weapon for cross-selling your firm's services.
Features
Use Business Development Content for Cross-Selling Success
If you're in that boat, or you are unsure about how to get your cross-selling efforts going, marketing and business development content, in all of its forms, is your secret weapon for cross-selling your firm's services.
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