Features
Make Law Firm Culture Part of the Equation In a Potential Career Move
When you are looking to make a career move, be sure to learn about the potential employer's culture before you accept an offer. It is important to select not only a great place to work, but a place that is the right choice for you as an individual.
Features
Professional Development: Firm Culture: Part of the Equation In a Career Move
Law firm culture is the values the lawyers feel on a daily basis, the assumptions lawyers make when making decisions, the real behaviors that fuel the organization's success and serves as a competitive advantage. This is what you will want to understand during the recruiting process.
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Addressing the Spiral of Silence In Law Firms: Fostering Open Communication
The "Spiral of Silence" can mean workers don't feel comfortable sharing their opinion or voicing concerns about how they or others are being treated. This allows mistreatment and biases to go unchecked at an individual level and can also result in a secondary spiral in which workers feel they are not able to fully express their personal identity in the workplace.
Features
COMPETITIVE INTELLIGENCE: Competitive Intelligence On a Dime
Simple and Cost-Effective Ways to Help Your Firm Harness the Power of Competitive Intelligence Many products and trainings promise to help with or automate your competitive intelligence research, but getting good data does not have to be so complicated or expensive. Here are some tips for how you can leverage competitive intelligence in your marketing efforts without a significant cost.
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LEADERSHIP IN LAW: Rapid Innovation Is Scary, But Necessary for Law Firm Leaders
To achieve the goal of accomplishing the seemingly insurmountable task of preparing leaders to shepherd firms in the post-pandemic world demands an approach similar to what enabled society to create the COVID vaccine in record time: a unique set of circumstances, dedicated focus and sufficient resources.
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BUSINESS DEVELOPMENT: Five Simple Ways Business Development & Marketing Teams Can Make a Meaningful Difference
The benefits that business development and marketing teams can bring to the firm and to its attorneys, individually, are multi-faceted, invaluable and sometimes wonderfully unexpected.
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MARKETING TECH: Upping Your New Business Game with AI
With demand for technology innovation and efficiency at an all-time high, we can look to Artificial Intelligence (AI), Machine Learning (ML), and Natural Language Processing (NLP) to help streamline and automate proposal and RFP management, and bridge the gap between increases in RFP requests and lower win rates.
Features
How to Motivate Attorneys for Rainmaking Success
How to motivate attorneys to do rainmaking activities they need to do has become a critical question during the pandemic because the usual avenue that the predominance of attorneys used to build books of business of in-person networking had been eliminated for almost 15 months.
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Everything You Need to Know About Law Firm Content Marketing
There are six steps to developing a content marketing program. These steps should give you the framework you need to execute an ongoing — and effective — content marketing model.
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Business Development: How Impactful D&I Programs Can Drive Business Development and Profits
Impactful Diversity & Inclusion (D&I) programs can help law firms and organizations realize stronger relationships with clients, create better outcomes and drive revenue.
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