Features
Professional Development: BD Is Not Just for Lawyers and Legal Marketers Anymore
Marketing and business development in law firms is no longer the exclusive domain of marketing and business development executives. Many more executives are pursuing revenue in one form or another, and those dedicated to the function should welcome this development rather than feel threatened by it.
Features
Motivating Attorneys to Establish Firm Objectives
<b><I>Part One of a Two-Part Article</I></b><p>The two major challenges now facing lawyer management in many mid-size firms are: 1) how to motivate the non-entrepreneurial attorneys to achieve and to perform; and 2) how to retain the "over-achiever" attorneys so they will remain with the firm.
Features
State of the Industry: E-Discovery and Cybersecurity
<b><i>The Future State of the E-Discovery Job Market Will Be Cloud and Contract Staffing</b></i><p><b><i>Part Three of a Three-Part Article</b></i><p>If the history of e-discovery is the future of cybersecurity, then what should one expect for the future of e-discovery? How long will the current period of consolidation continue? What will be the next chapter in e-discovery's never-ending reinvention? How closely will the next 10 years of cybersecurity job trends mirror e-discovery's past?
Features
Gain Without Pain: How to Maximize Marketing Vendor Relationships
If you are currently working with marketing vendors or are in the process of retaining one in the areas of branding/advertising, public relations, business development, social media, blogs, website/graphic design, SEO, events or any number of other functions, it is critical you understand how to maximize this invaluable resource.
Features
<b><I>Marketing Tech</I></b>: Using LinkedIn As a Powerful Business Development Tool
While many legal professionals have joined LinkedIn, few use it to its maximum benefit. In this article, the authors provides some tips that will help lawyers transform LinkedIn into the powerful business networking tool it was built to be.
Features
<b><I>Media & Communications</I></b>: How to Network with Reporters and Potential Referral Sources at an Industry Conference
Here is how to effectively network with the reporters who will be serving as moderators at an industry group conference, as well as the panelists and leaders of the industry membership organization sponsoring the programs.
Features
Personal Branding for Business Development
Which approach to business development — the old-fashioned personal touch or the electronically connected — is more effective at capturing the attention and legal business of potential clients? The answer is both.
Features
<b><i>Law Firm CI:</i></b> More Data, Less Action?
<b><I>How to Close the 'Knowing-Doing Gap'</I></b><p>While many lawyers have well-honed analytical capabilities, these capabilities are most frequently used to interpret law — <I>e.g.</I>, how a particular fact fits into the context of a precedent, statute or contract term — rather than to drive a business forward. Here are five tips to help solve the problem.
Features
<b><i>Leadership:</i></b> Why Are So Many Law Firm Videos So Bad?
Here are a few of the issues faced by many of the current batch of bad law firm videos--and how to solve them.
Features
<b><i>Business Development:</i></b> Making a Bus Dev Coaching Program Stick
<b><I>Five EssentialTips</I></b><p>This article provides five tips to consider for an impactful, productive and successful business development coaching program for lawyers.
Need Help?
- Prefer an IP authenticated environment? Request a transition or call 800-756-8993.
- Need other assistance? email Customer Service or call 1-877-256-2472.
MOST POPULAR STORIES
- Top 5 Strategies for Managing the End-of-Year Collections FrenzyEnd of year collections are crucial for law firms because they allow them to maximize their revenue for the year, impacting profitability, partner distributions and bonus calculations by ensuring outstanding invoices are paid before the year closes, which is especially important for meeting financial targets and managing cash flow throughout the firm.Read More ›
- The Self-Service Buyer Is On the RiseLaw firms and companies in the professional services space must recognize that clients are conducting extensive online research before making contact. Prospective buyers are no longer waiting for meetings with partners or business development professionals to understand the firm's offerings. Instead, they are seeking out information on their own, and they want to do it quickly and efficiently.Read More ›
- Should Large Law Firms Penalize RTO Rebels or Explore Alternatives?Through a balanced approach that combines incentives with accountability, firms can navigate the complexities of returning to the office while maintaining productivity and morale.Read More ›
- Sink or Swim: The Evolving State of Law Firm Administrative SupportThe paradigm of legal administrative support within law firms has undergone a remarkable transformation over the last decade. But this begs the question: are the changes to administrative support successful, and do law firms feel they are sufficiently prepared to meet future business needs?Read More ›
- Tax Treatment of Judgments and SettlementsCounsel should include in its analysis of a case the taxability of the anticipated and sought after damages as the tax effect could be substantial.Read More ›